The subtleties or facts and curiosities of cigarette branding in pictures
Now it may seem that the design of cigarette packages does not make any sense, I mean the new brands, and the computer comes up with the name)). However, they say that this is wrong, and marketers, if they are involved in the creation of a new brand, carefully design not only the color combination of the pack, but also the symbols that will be displayed on it. And all this can raise the demand for specific cigarettes.
It is one of the rarest brands still in production today. And it was the marketers who made the brand rare)). These cigarettes were first released in May 2001 in the domestic market of Taiwan, but after a very short period of time they were banned and now you can find them only in duty free stores in Taiwan. What is the reason? Too much popularity among young people.
Yes, the filter on the cigarettes was funny, but it’s all about the name. The fact is that “5-2-0” – was a text code that was widely used among young people to send messages to pagers. The phrase “5-2-0” spoken in a Taiwanese dialect would sound a lot like the English “I love you”))
The manufacturer, Taiwan Tobacco & Wine Board, did not take the conflict to the authorities and released a replacement for the domestic market – cigarettes Yes.
And a little more about the names of the cigarettes. Amanti were produced by the German tobacco factory Greiling back in the 40’s, and the name was given to them by the famous Italian dynasty of craftsmen who produced… Violins! One of the most famous members of the family is Nicolo Amati, a student of Stradivarius himself.
Another brand dedicated to connoisseurs of art is the Spanish Goya. And, yes, the brand got its name thanks to the famous Spanish painter Francisco Jose de Goya y Lucientes. Fortunately, the painter’s name has long been a national treasure, and the courts to protect the rights of the Spanish company C.I.E.S.A. was not threatened in any way). The stamp was issued from the 1970s to the 1990s, and probably longer.
Austro American Club. The Austro American Club was a real organization that distributed American relief supplies in Austria in the first years after World War II. These were the packs that were included in the first aid kits for the population.
Another Austrian cigarette, also postwar. There’s no room for design or naming. Einheitszigaretten is the first brand of cigarettes produced in post-war Austria. But they were only produced for a couple of years.
The recognizable image of famous cigarettes has played a somewhat secondary role, increasing sales revenues in the end. For example, Gitanes cigarettes have long been one of the national symbols of France, and it is not surprising that the pack was once used as…
Like a banner ad! Why? Simple and effective!
And speaking of advertising. Everyone knows about cigarettes from jewelry and fashion houses, but in France even the passenger airline fleet had its own brand! Cigarettes were produced until the mid-70s, when the fight against smokers in Europe began to take a somewhat perverted form.
Cigarettes from the Dutch company Spar stayed on the market a little longer – almost until the mid-90s. However, they were produced mainly only for the German market.
The symbols in the images of the brands are not random. So the image of a ship, even schematically depicted, corresponds to the spirit of travel, romance, is designed for easygoing people, even those who only consider themselves as such. A striking example – Italian cigarettes Esportazione produced since the 1970’s and seemingly even to this day. But even in seemingly calculated images one can’t do without curiosities.
Since the mid-1980s, something went wrong with the display of the main symbol of Esportazione… The artist who renewed the brand either made a mistake or is not particularly strong in physics, but the pennant on the flagpole of the new ship is flying against the wind)) Since the mid-1980s, something went wrong with the display of the main symbol of Esportazione… The artist who updated the brand either made a mistake or is not particularly strong in physics, but the pennant on the flagpole of the new ship is flying against the wind)))
But soon it turned out that the strange image, on the contrary, contributed to sales on the domestic market.) People bought Esportazione packs for fun, for the sake of a smile. So the artist’s mistake became a trademark thing))
